BilthMoment: Understanding the lean startup method with Tabah Baridule

Coming from an underrepresented community, Tabah Baridule was compelled to represent student communities and societies in a bid to educate and inform them of the benefits of technology.

He is the Strategic Project Manager at MEGHEE and is passionate about promoting diversity at the work place as well as developing technical content.

He began his submission by asking the house what a startup is.

READ ALSO: BilthMoment: How to set goals you can achieve by Emmaline Datey

A number of answers were provided, notable among them coming from Sherita Ama Pokua, who said “a startup is a project or company founded an entrepreneur(s) to bring a product to the market.”

“A startup is a process of turning an idea into usable actions that fit the need of the people it is targeted at” Tabah added. 

According to Eric Ries, the success of our startups depends on our ability to learn, re-learn, and teach ourselves how to serve our users effectively.

What is ‘lean’ and what is a ‘method’?

Lean startup method is a methodology. Which means it is a step by step approach to manage the growth of your business or startup. 

Lean startup is a methodology for developing businesses and products that aims to shorten product development cycles and rapidly discover if a proposed business model is viable.

This is achieved by adopting a combination of business-hypothesis-driven experimentation, iterative product releases, and validated learning.

“I am going to talk about few keywords here and now our startup, ‘Timiun’, adopted this” he continued. 

Business Hypothesis Driven Experimentation:

During our Senior High School days, we often conducted science experiments as groups and individuals.

As a team, my team launched as an e-commerce platform without an app, a few years ago.

We first develop our business model and then carried out our hypothesis by testing our business model on campus with students. 

We drove the experiment of our business model by calling on students to use the platform.

We created a means of getting feedback from them; via mail, a WhatsApp group and a Facebook page. 

As a result of this, we there was an increased demand for an app.

READ ALSO: How to get the perfect co-founder for your business

At this point, we are still at the minimum viable product (MVP) level. It is the stage in the life of your product where it is still at its beta mode.

The lean startup method is focused on your business model and you can observe your market and pivot accordingly when necessary.

Once I read a quote that said “the world changes in style but not in principle”

We didn’t change our vision but we change our style of business. 

Why do we need a lean startup method?

We need it to ensure that our product or company hit its minimum viable state. 

It also helps us get our product or company out to customers or clients faster and achieve the beta mode for our business.

Lean Startup method give us the privilege to always iterate the process which is…ideaà buildàcodeàmeasureàdataàlearn.

But this time, you would have changed an idea into analysis because you have built on the idea and it is now a product or a company.

People have used and given you feedback so you analyse the feedback and build on it again in order to push it out and still learn. 

Once our product has hits like 10k active users and goodwill has become our experience, then you could brag of Product-Market Fit (PMF).

READ ALSO: Getting the best out of your market research

There is a bridge between PMF and MVP. Talking to users includes the part where you interact with people about your product, app or website, your company vision and mission; you then observe the reactions and listen to their feedback.

Take note because you may want to effect some change along the line. 

In the Bible, there is this phrase in Proverbs that said “wisdom is found on the street.

Your company or startup or product could be facing a challenge but once you talk to users, you immediately receive clues on how to solve that problem, because someone said something. In essence, a problem shared is a problem solved. 

Your plan is to solve a problem so when you create room for user feedback and ask for users suggestions on how you can serve them better, you are doing more by making feel part of your development phase, and in the process, serving them better.

READ ALSO: Designing a perfect business model; steps to follow

At that stage, you are checking for priorities and asking yourself questions such as “is this what we need now?

Should we add that button or not?

Is it right for email marketing?

How about customer calls; when can we do that?

All these questions give clarity.

Deploy to the market, talk to people about it, be honest and expect negative feedback as well as positive feedback.

Work on it again and continue to deploy. For you to successfully use the lean startup method, you have to be resilient.

READ ALSO: Smart strategies to adopt when choosing a business name and logo


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BilthMoment: How to set goals you can achieve with Emmaline Datey

Everyone has a desire to achieve something greater; a career, a business, a family, etc but nobody achieves anything without being intentional.

The thing about goal setting is not so much in achieving them but what you become by achieving them.

That’s why I don’t under emphasize on the importance of personal growth. When you are focused on growth, you will be motivated to achieve your goals

READ ALSO: Smart strategies to adopt when choosing a business name and logo

In John C. Maxwell’s write up on 7 steps to success, he outlined the following:

1. Make a commitment to grow daily

2. Value the process, not the events

3. Don’t wait for inspiration

4. Be willing to sacrifice pleasure for opportunity

5. Dream big

6. Plan your priorities

7. Give up to go up

Now in order to be successful, you need to form daily habits that will ensure success. Reflect on your daily habits; would you find yourself on the path to your goals?

What is success?

According to John C. Maxwell, success is knowing your purpose in life, growing to reach your maximum potential, and sowing seeds that benefit others.

Hence success is not just being popular or having a big name or lots of luxury.

Now how do you ensure you form good daily habits? By developing yourself; personal growth enables you to develop the discipline to achieve your goals.

John Maxwell shared 15 laws of growth, but we will focus on two of them:

  1. The Law of Pain
  2. The Law of the Rubber Band

The Law of Pain:

This law states that good management of bad experiences lead to growth. This means that we will all experience growing pains which are life lessons requiring some form of pain management; how we deal with these painful moments affect our growth.

The Law of the Rubber Band:

This states that growing to your full potential requires stretching out of your comfort zone. Hence in order for you to grow to your full potential, you have to stretch beyond your current comfort zone. Stretching grows your athletic muscles and personal growth muscles.

READ ALSO: Designing a perfect business model; steps to follow

We all know that pain is something we avoid naturally. Everyone has bad experiences too and there are 3 ways people respond to them:

  1. Some of us avoid them
  2. Some of us deal with them
  3. Others embrace them; these are leaders

However, pain is unavoidable.

How do we turn our pain into gain?

1. Take a positive life stance-look for positive lessons in every experience; embrace and develop your creativity.

2. Embrace the value of bad experiences; winners are learners

3. Make good changes. What happens to us is rarely the end of the road. Many of us focus on our feelings about what has happened to us. Change your focus to your thoughts and actions that will lead you in a better direction.

How to move forward in growing through pain:

  1. Get input from others
  2. Understand your emotions
  3. Identify specific changes you want to have.
  4. Take action.

If I were to ask, do you want to grow? How would you respond? I believe it would resounding yes; I want to grow. 

But the truth is that for most of us, we avoid any form of pressure because we don’t want to feel uncomfortable.

This is because we have been taught that comfort is a place to be desired and strived for.

But if I may burst your bubble let me tell you that all living things grow and growth requires stretching.

Look for positive ways to turn your pain into strength. Seek help or counsel from a coach. Understand that your emotions are normal but you can control them. Access your strengths and weaknesses and take action to make sure you grow.

READ ALSO: Getting the best out of your market research

Key points about stretching:

  • Stretching sets you apart from others
  • Stretching can become a lifestyle
  • Stretching gives you a shot at significance. People who are committed to making a difference stand out in life.

John Maxwell says that true life begins at the end of our comfort zone and we arrive there by stretching.

Look for positive ways to turn your pain into strength. Seek help or counsel for a coach. Understand that your emotions are normal but you can control them. Access your strengths and weaknesses and take action to make sure you grow.

Pain and stretching are key ingredients for personal growth. Don’t be discouraged by your current situation. They can turn your life around and make you mature. People who grow don’t misuse wealth and are sensitive to others.

Responsible people know how to handle fame but are not focused on it. 

Once you focus on growth, you will be motivated to achieve your goals.

Setting personal goals:

A goal is a desired result a person or a system envisions, plans and commits to achieve. It is also a personal or organizational desired end-point in some sort of assumed development.

Many people endeavor to reach goals within a finite time by setting deadlines.

In other words, any planning you do for the future regardless of what it is, is a goal.

READ ALSO: How to get the perfect co-founder for your business

Importance of goal setting:

1. Goals push you forward

2. Goals hold you accountable

3. Goals help you define success

4. Goals serve as a measuring stick for success

5. Goals help boost morale

6. Goals set priorities

7. Goals communicate progress 

8. Goals help you track progress 

9. Goals inform you of how much progress you are making.

By understanding your purpose and your why, you gain a sense of direction, vision, meaning, clarity, feeling of accomplishment and true fulfillment when the goal is completed.

Below are examples of typical career goals:

1. Increase professional knowledge and training: Whether taking a college class, a workshop offered by an employer, getting a certification, or something along those lines, this is a common goal. It can be useful both if you are looking for work, or are already employed.

2. Increase earnings: Being underpaid often detracts from motivation and performance. Making changes to earn more increases enthusiasm for most jobs, and motivates a job search.

3. Improve low-functioning work processes or relationships: This goal area can make the daily work experience more positive and rewarding.

4. Have new experiences: Whether volunteering in your community or at work, joining a professional association to meet new people in your field, or introducing yourself to people you never talk with, new experiences fuel interest in your career.

5. Attain a leadership role: Many people feel their ultimate goal is to lead in their career or organization. Establishing the steps to achieve a leadership role makes it possible.

Your goals must ultimately lead to your vision or purpose.

So before you can effectively set goals, you must define your purpose.

If you want to be a successful entrepreneur, set goals that will help you achieve that.

Practical tools for goal setting:

Goal setting requires objective methods. We are more familiar with SMART Goals. But they can be SMARTER

S – Specific

M – Meaningful

A – Achievable

R – Relevant

T – Time bound

E – Evaluatable 

R – Readjustable

Practical tools to help achieve goals include:

Vision board

Action board

Motivation board

What is a vision board?

A vision board is a tool used to help clarify, concentrate and maintain focus on a specific life goal.

Literally, a vision board is any sort of board on which you display images that represent whatever you want to be, do or have in your life.

A vision board is also known as dream board. It is one of the most valuable visualization tools. They look like inspirational collages which serve as your image of the future – a tangible example, idea or representation of where you are going. It should represent your dreams, your goals, and your ideal life.

By representing your goals with pictures and images you will actually strengthen and stimulate your emotions because your mind responds strongly to visual  stimulation and your emotions are the vibrational energy that activates the Law of Attraction. The saying “A picture is worth a thousand words,” certainly holds true here.

What Is an action board?

An action board could be considered as an extension of a vision board. Aside from that, you might also decide to have only an action board.

The action board consists of the specific actions that you need to take in order to achieve a specific desire or goal.

The action board consists of the specific actions that you need to take in order to achieve a specific desire or goal.

A Vision board is usually done once a year. With an action board, you can break your vision board into monthly or weekly boards that consist of the actions you need to take to achieve your final goals.

An action board will help you determine the small actions you need to take in order to achieve the big goal. 

What is a motivation board?

A motivation board is a decorative board that tracks your progress. This manifestation tool is used to motivate you towards achieving a specific goal.

Both action and motivation board are best when used along with a vision board. The vision board is the ultimate manifestation tool that features your biggest priorities all in one place.

The most important thing about achieving your goals is to believe that you can. When you are driven by purpose, and focused on growth, achieving your goals won’t be a mere wish.

In conclusion, it is so easy to be overwhelmed by your current situation but they don’t define or limit you.

God said to Abraham: “I am giving all this land, as far as you can see, to you and your descendants as a permanent possession.”

How do you want your future to be? Are your thoughts positive enough to lift you from your current situation to your desired future? Have you written down your SMARTER Goals? How do you intend to achieve them after writing them down? 

Your life will change if you decide that it should. God has made it possible for you to succeed. Stop pitying yourself.

Get a coach to hold you accountable. Reward your success to motivate you to go further. Get to work. Plan and Act.

Join us for subsequent sessions, send a message to Follow us on our social media platforms; Bilth Studio for updates. 


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BilthMoment: Choosing A Business Name And Logo, With Edwin Dela

Bilth Moments resumes after a short break to address the challenges startups face when deciding on their brand identity; choosing a business name and a logo.

We had the honor to host Mr Edwin Dela, the founder and CEO of BrandNerds Ltd, a creative agency based in Accra, Ghana.

Mr Dela is also a creative designer, photographer, digital marketer, brand strategist and a youth empowerment advocate.

READ ALSO: SHS graduate launches new business; flaunts rings anklets and more

He started by saying that choosing a business name isn’t about what you think or what you want; it is about who you are going to serve and how you want them to accept you.

And we have different formats for picking up names; you can decide on combining two names, coming up abstract names, picking a familiar name that resonates or wordplay names. 

READ ALSO: Africa: Yesterday, today and tomorrow

In choosing a business name:

1. Be descriptive but not too general or vague.

2. Creatively use related words.

3. Keep it simple

4. Don’t copy your competitors

5. Choose a scalable name.

6. Avoid hard-to-spell names

7. Conduct a thorough Internet search.

8. Use a name that conveys some meaning.

9. Get feedback on the name

10. Make sure the name sounds good when said aloud.

These basic steps should guide you when coming up with your business name.

Choosing a logo:

“A brand logo can be described as the identity of a company, and quite often, it is the first thing that a potential customer will notice about your business and its overall operations” he says.

And in that light you have to keep your business logo as simple as possible, and keep your colors as attractive and not conflictive.

Importance of a brand logo:

1. Grabs attention

2. Makes a strong first impression (color, design, simplicity and communication).

3. It is the foundation of your brand identity

4. Keeps it visual and memorable

5. Separates you from competition

6. Fosters brand loyalty

7. Evokes emotional responses

These pointers should guide you the next time you are designing a logo for your brand.

A good logo is memorable and makes a great first impression in the minds of the customers. It should be effective at any size whether it is on a billboard or on a simple pen.

A good logo makes an impact both in color as well as in black and white monochromatic shades.

With the brand logos, details are absolutely important. Particular attention must be paid to every element of the logo such as its colors, shapes, and fonts.

All of these elements help to convey a message about your brand to the target audience.

A gym may choose to use thick and bold fonts, while a wedding planner may use fanciful, cursive fonts for its logo.

The visuals and imagery should be appropriate in nature for your company to avoid any sort of discrepancies or confusion.

All colors, shapes, images, and fonts used must be consistent with the idea that is to be communicated to the customers.

It is very important that your logo delivers the correct message about your company including its core values and objectives.

READ ALSO: Office automation in the 21st Century


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SHS graduate launches new business; flaunts rings, anklets and more

Eugenia Enyonam Datsomor is my name and I am 18 years of age. I am an SHS graduate from Aburi Girls’ Senior High School.

I reside in Tema. I have interest in writing, debating, reading and acting

I have started a business which is focused on the sale of necklaces, rings, anklets, bracelets, footwear and many more.

READ ALSO: Will the customer keep in mind?

I deliver items mainly used for dressing in order to make customers look good and feel confident at very affordable wholesale prices.

Acquiring gifts for a loved one is also made very simple and products are well-packaged in boxes.

I was inspired by my family and classmates who felt I was very good at selecting the appropriate accessories and footwear for programmes.

My target market is mainly young working ladies; I also deal in some products for men as well.

READ ALSO: A burning desire – the case of the African entrepreneur

My business fits in the African market perfectly as Africans currently like to look good whenever they are going out.

I also promote African products by selling personally handmade accessories, slippers and bags made from beads.

I had my capital from savings I had made as well as a top-up from my parents; I continue to plough back the money earned from all sales 

I have a little challenge concerning how to reach out to more people and advertise. I hope in time, it’ll be resolved.

In the next five years, I foresee my business having a wide range of products and delivering to as many people as 50 people in a day all over the country and possibly outside the country.

If I could send a message to President Akufo-Addo, I would want him to create opportunities for the youth to go into entrepreneurship in order to reduce the unemployment rate in the country.

READ ALSO: Meet Novat Karol. founder of Elimu Living Lab


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Ronald Biko Blay: Rising Ghanaian musician drops hit single; shares photos and videos

Born on the 11th May 1995 at Esiama in the Ellembelle District of the Nzema Municipality, his full name is Ronald Biko Blay, a musician and entrepreneur.

He simply goes by Ronald Blay as a stage name in the showbiz.

Other names he responds to are Mr. Blay and Still Kicking.

READ ALSO: Jimbolee drops hit song ‘Change’; fan describes him as amazing

Blay is the only male child and the last of 3 children born by his parents.

He was raised in Takoradi, where he completed his upper primary and Junior High  Education at Nazareth School in Apowa.

He studied Mechanical Engineering at Kikam Technical Institute but has an immense interest in music and reading.

Blay is constantly inspired by people who have brought positive changes into their lives as well those who focus on their God-given talent; he feels he can do the same to be an inspiration to others as well.

The funding for his music business has been quite unstable due to the fact that there is no major label or management team supporting him.

Currently, contributions from the team members and some loyal fans help to support his career.

He admits he mostly faces financial challenges and this complicates plans to get his songs played on radio and being recognized by the masses.

Blay is hopeful that in the next 5 years his music will be played and enjoyed all over the globe.

If given an opportunity to send a message to President Akufo-Addo, Blay intends to request for support for the creative art industry in Ghana.


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BilthMoment: Life After High School; Career Choices With Hannah Zoroaster Edwin

High school is the fun stage of our youthful life’s but real life sets in soon after.

What do I do now that am out of high school?

Where do I see myself in the next 1,2,3…years?; sometimes these questions become difficult to answer.

READ ALSO: Generating amazing business ideas; steps to take

When choosing a career, there are several steps one can take in realising the desired dream.

These steps or procedures differs from one person to the other and affect the end results.

Notwithstanding, there are a few strategies that help shape the ideas and thoughts in the minds of Senior High School (SHS) leavers.

There a number of creative steps one could take in order to shape the career path and attain satisfaction in life.

READ ALSO: How to find a suitable co-founder for your business

These, steps can be known as your unique ‘WIFI’.

W.I.F.I as an acronym which stands for:

W – Watch Your Interests

I – Investigate Your Options

F – Follow Your Dreams

I-I’m Interested in………. & I’ll see where it leads me

W – Watch Your Interest:

In watching your interests, you will need to make a list of things you easily do in your spare time, as well as the things you think about when your mind wanders around. 

For instance, if in your leisure time, you are someone who does not find it stressful to draw or write, then you should be looking into fields of work or career paths that make use of creative abilities.

This, in effect, will make you find satisfaction in that which you want to pursue.

I – Investigate Your Options:

There are numerous options you can choose from when you career selection path comes into play.

Therefore, as an individual, write down 5 things you would want to do after school.

Also, research and write down on 5 things you previously never considered.

This process can help you streamline your options to focus on a selected few and then helps you make final decisions on them.

F – Follow your Dreams

This part of the process is that point where everyone gets to or will come across one way or the other as you journey through life. 

Your dreams speak volumes about you as a person and this, in effect, allows you to make decisions that best suit the actualization of your career you choose to follow.

No matter how huge your dreams may seem, don’t be discouraged.

With determination and consistent work on your dreams, desired results will manifest for all to see.

I – I’m Interested in…… and  I’ll see where it leads me

In choosing career paths, venturing into new territories is one risk most people struggle with; they tend to worry more about the uncertainties of life.

This feeling is true and also cautions us in making right decisions for our future.

Focusing on your fears has a greater probability of causing you from turn your attention from areas that will, in the end, open you up to many possibilities.

The strengths and weakness of someone looking at a new career path would have to be carefully considered so that the energy of the person can be channeled appropriately.

Your dreams and aspirations cannot be sidelined as they help determine the rate of speed you will run in life and with your career.

READ ALSO: Profit or wages? choices for the young entrepreneur


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Money Transfer Abroad: 12 questions you ever wanted to have answered

By: Jens Ischebeck

Money transfer abroad is so easy today. And so difficult.

According to the World Bank, $445 billion worth of remittances is available for transfer; this amount is higher than we can imagine.

In order to make the life easier for you, this in-depth article look at 13 frequently asked questions about money transfer aborad.

Let’s dive in!

Background of international money transfer:

People living in the USA / Canada and Europe / UK whose origin is Africa will want to transfer money abroad to their people back at home.

Supporting your family is the most important thing, and hence, you need to have the best money transfer service that can guarantee safety for a smooth transaction.
You will likely want to send money to your family regularly irrespective of which part of Africa your family is.

Therefore, knowing the best way to transfer money overseas will help you eliminate the uncertainties that arise anytime a person may want to transfer money abroad.
In the past, transferring money abroad was hectic due to the lack of a well-laid procedure for sending money.

It was faced with a lot of challenges due to congestion and hence delayed in transfers.

You could take a long period to get your transaction processed by the union or the banks you chose.

Technology has taken root in almost every sector in the world today, and money transfer is not left behind.

It has led to the rising of different international money transfer companies that give flexibility like no other.

You can choose the company you want to deal with according to your needs.

With the rise of the internet, fast International money transfer has been possible.

You will not be worried any longer about the long queues in the bank, and also your family will not have to wait for days to receive the sent money. The use of the internet allows for the best way to transfer money overseas.

Emergencies are daily occurrences and can make you sick and worried whenever they happen.

You can be devastated by such happenings, mainly when they occur to your family during the period you are not around.

The ability to transfer money abroad fast allows you to support them during such times.
The internet has also given rise to instant international money transfer methods that provide you with an opportunity to send money to your family instantly.

Instant international money transfer comes in handy when you want to seek pressing issues and emergencies back at home in your absence.

Too cut it short, let’s answer 13 questions and find the best money transfer app for you!

#1:The Best Way For A Money Transfer Abroad

You cannot point the best money transfer service in the world full of multiple international money transfer companies.

It is because the firm that one prefers best for them may not seem so for the other. It depends on what needs you have at that particular time and your degree of flexibility.
If your family has instant money needs, the best way to transfer money abroad for you at that particular time is by use of methods that will deliver the amount instantly.

Therefore, the situation you are in dictates the best way to transfer money oversea according to how well it works for that situation.

Your bank and Western Union are some of those methods used to transfer money abroad by individuals who are not working on a fixed time.

They take quite a long time and also have high transfer rates. However, they provide an opportunity for a person to send any amount of money.

PayPal and TransferWise are the fast, International money transfer applications that are in use today.

They are essential in helping you meet the emergency needs of your family.

They allow you to carry out instant international money transfer with your phone and in your home.

Therefore, before you determine the best way to transfer money abroad, you need first to resolve the situation you are facing.

Then from there, you can effectively choose the best method to transfer money oversea that will help you meet the demands of the condition your family is facing.

#2: Determining A Safe International Money Transfer Method

With the multiple ways of transferring money abroad, it is difficult to determine the safest way to transfer money abroad fully.

The variety of these methods are available with different terms and conditions, delivery time, and also different charge rates. Some are reliable, while others are not.

Different possibilities for a money transfer abroad are:

  • Bank transfer (wire transfer)
  • Peer-to-peer (P2P) transfer
  • Online money transfer

To help determine the best fit, ensure you check the reputation of each one of them before you can settle for any.

Ensure proper certification with the necessary authorities. They also must provide transparency and credibility.

Their exchange rates and delivery time must be well displayed and guaranteed.

However, money experts advise using your bank to make such transactions as they are the safest compared to the rest.

The only problem with them is high rates and also delayed delivery time. Although the security of your money is guaranteed, and you can be able to transfer large amounts of money.

The bottom line is, whichever method you choose to transfer money abroad, make sure you calculate the risks well.

Be wary of cheap deals and international money transfer companies that promise cool deals.

The cheapest way to transfer money overseas may become the drain for all your hard-earned money.
Make sure you carry out proper research before you choose the method to transfer money abroad.

By doing so, you will avoid falling into the temptation of chasing the cheap deals, which may jeopardize the security of your money.

Have time to weigh what a good deal is before considering it best for your money transfer needs.

Doing this will ensure you are adequately protected while sending money abroad to your family.

Let me present you again the three major possibilities for a money transfer abroad in this infographic:

#3: Tracking An International Money Transfer Abroad

You need to know that there is no automatic method to track your money.

There are only two ways to know; the first one is, you can contact the recipient directly and inquire if the money reached their account.
The other way of tracking your transaction is through the bank you used to make the transfer.

It demands the Federal Reference number, which is a 26 to 18 digits number.

The bank uses it to track the transaction and determine whether the money sent was deposited in the account of your recipient.

Money transfer providers such as WorldRemit offer a money tracking system by sending emails or text messages to the sender. This way, the sender always knows how the order proceeds.

#4: Requirements For An International Transfer

If you want to send money from a bank account to a bank account, there are several things that the sender requires to provide for a successful international money transfer.

They include:

  • The address and the full name of the person intended to receive the money
  • The recipient’s bank full name and its address
  • Account number and account type of the recipient
  • Routine number of the person to receive the money
  • If applicable, the sender is required to give the BIC or SWIFT code of the recipient’s bank
  • IBAN of the recipient’s bank
  • The amount to be transferred
  • The reason why the transfer is necessary

Sending money to the mobile money account of the recipient is much easier. You just need to detail:

  • First name and surname of the recipient
  • His address (can also be just the city)
  • His mobile phone number
  • The amount to be transferred
  • The reason why the transfer is necessary

That’s it.

#5: How Can International Money Apps Be Evaluated?

With the recent advancement in technology, it is now possible for people to transfer money abroad and receive cash in Africa.

Money can directly be sent instantly with minimal human contact.

It only requires a smartphone with reliable internet access to access fast international money transfer applications.
Several international money transfer companies have come up with online applications that allow one to send money directly from one bank account to another in a different location at any given time.

Before selecting a specific app to use to transfer money abroad, one should consider the following factors:

User friendliness for a money transfer abroad

A good app should be user friendly. It should have an easy to use homepage with all features you need. You should be able to access your account quickly and transfer money abroad easily. The interface should be clear and straightforward.

Security of a money transfer abroad

Security is the most vital aspect when transferring money. It would be best if there is an assurance that both your details and funds are secure.
The app should have a strongly protected server that is not easily accessible without authorization to protect it from hackers. Even when you lose your phone, your information should still be secured.

transfer money overseas with lowest transfer charges
Transfer charges

It is also essential to consider how much you will pay for sending a certain amount of money. The fees should be at least cheaper than what the banks are charging. You should also be aware that some apps with low rates may not be secure, and you may end up losing all your money.
Some even take advantage of the foreign exchange rates, and therefore you should double-check before doing any transaction with them.

Transfer money overseas: the availability of money transfer applications is viable
Availability of the Money Transfer Applications

Not all money transfer apps are available all over the world. Check whether the application you are using will allow you to transfer money to your target country.

money transfer abroad: availability of extra features is important
Availability of Extra Features

A good money app should have added extra features that allow one to make payments through bank transfers. It increases customer satisfaction since it reduces the number of transfers and will enable you to pay directly for goods and services.

money transfer abroad: reputation is essential

Always use apps with a good history. Go for apps that have been in the market long enough, and you will be sure that their reputation is good. Check their online reviews to be able to gauge them.

#6: Internationally Recognized Companies Used for Instant International Money Transfer

It is the United States-based application.

When using Zelle, the sender and the recipient should have bank accounts based in the United States. It means that money cannot be transferred internationally to other countries.

Sending money to African friends: not supported

Google Pay

Google Pay is one of the cheapest ways to transfer money internationally. It can only be put in use when paying for items online.

Not all countries have embraced Google Pay; therefore, when traveling overseas, contact your bank for further clarification.
Some countries in Africa have adopted Google Pay to make payments for mobile and computer programs: Algeria, Egypt, Kenya, South Africa,

Google Pay is usable for sending money to your family and friends just in USA and India.

Sending money to African friends: not supported


Paytm is an Indian based company. Paytm was only available to Indian residents who have attained the age of 18.

Foreign currency is not applicable to transact using Paytm. Currently, money can be transferred from Kenya to India using Paytm.

Sending money to African friends: not supported


WorldRemmit is a known fast international money transfer app. It allows users to transfer money abroad with great convenience. Money is transferrable from one bank account to another, or you can choose if the money is delivered physically to a specific location.
It also allows for money to be sent through a mobile phone. It is among the best money transfer services since it is secure as it provides a tracking service that will keep you updated on the progress.

Sending money to African friends: supported! WorldRemit is the best money transfer service to Africa.


It is the cheapest way to transfer money overseas. The international money transfer app uses peer to peer payments making the rates much less expensive.

It allows you to directly sell your currency to your target country, who will buy at competitive prices.
It also has a live currency tracker that enables you to see how your cash exchanges. It is among the best money transfer service because you can send multiple currencies depending on the deals offered.

Sending money to African friends: supported by CurrencyFair!


Payoneer is the best way to transfer money abroad if your country does not support other money transfer apps, e.g. for sending money out of African countries. It supports several countries and currencies.

Despite the size of the country you are in, you will transfer money abroad.
It is also the best way to receive money from abroad.

Money transfers using Payoneer are free, so if you are looking for how to transfer money overseas without fees, you should consider the app.

Sending money to African friends: supported by Payoneer!


It is known to be the cheapest way to transfer money overseas due to its low fees. It uses interbank rates to transfer money. Therefore, it makes the cost come down to a charge of only 1% of the transfer.
The only disadvantage is that it only operates within a few countries in Africa. Before making any transaction, you should consult to know whether your target country is among those that are legible.

Sending money to African friends: supported by TransferWise!


It is one of the most secure apps to transfer money overseas. The information you provide is safe hence protecting you from any malicious practices when you want to share money abroad.
They have also installed SSL certificates in their programs to increase the security of the app.

It is easy to use the app, making it the best and the cheapest way to receive money from abroad.

It also provides for ten different languages hence can be used in several countries.

Sending money to African friends: supported by Azimo!


PayPal is known worldwide, and it beats all the other peer to peer money transfer apps because of its convenience. It is accessible in many countries and offers different payment methods.
Funds are received instantly into the recipient’s PayPal account. You can transfer money abroad with PayPal since it only requires one to sign in to receive the payment.
Sending money to African friends: supported by Xoom!

Get your personal money transfer app recommendation

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#7: How Can I Send Money To Someone Instantly?

You can use the apps mentioned above to transfer money instantly to someone.

Not all the apps can be used for international money transfers: United States residents only use the Zelle app.

In the past, PayPal was known to be the most convenient and fastest way to transfer money abroad instantly.

Currently, especially in regards of recipients in African countries, WorldRemitAzimo and Xoom are the recommended money transfer apps for instant transfers.

In my country reports, I describe how it works for each country:

#8: How To Avoid A Wire Transfer Fee
use foreign currency for the cheapest way to send money
Use foreign currency

Before you transfer money abroad, you can change your currency to lower the charges. It may allow you to save due to different conversion rates. You can secure high bonds and only pay expenses for the conversion.

cheapest way to send money: register for repetitive wire transfers
Register for repetitive wire transfers

You can sign up for several wire transfers so that the bank can reduce your transfer fees. You will spend little money when transferring repeatedly. This process will also decrease the chances of error.

cheapest way to send money: use email transfers
Use email money transfers

Email money is one of the cheapest and convenient ways to transfer money. It is affordable and much faster compared to the use of banks. PayPal is the established provider for the services.

cheapest way to send money: send money to a student account
Send money to a student account

The majority of banks do not charge for money transferred to student accounts. You should always check for these waivers, especially for those who send or receive payments from students who are paying their education loans.

#9: Will My Bank Charge Me For Using Transferwise Or Currencyfair?

Yes. When using a P2P marketplace such as Transferwise or Currencyfair, the bank will charge you a small fee to add to your balance to convert between currencies in your account.

It will also charge you a small fee for transfer money from your account to a bank account.

#10: Is It Possible To Get Scammed On A Wire Transfer?

Wire transfer is fast, reliable, and safe for sending money overseas. Many people have used it successfully, making it more trusted.

However, it does not mean that you will not get conned. Con artists are everywhere, waiting for that bad press of a button to steal your hard-earned money.

It would be best if you exercised a lot of caution when trying to wire money to anyone because once you send, you can never reverse the transaction. That is how you easily part with your money.

Below are ways to help you avoid losing money through a wire transfer:

  • Use an excellently reputed money transfer service
  • Mostly, the service you use to transfer the money is not the cause for the con but, it is always advisable that you deal with a reputed international money transfer company.
  • If you want to send money to a stranger, avoid sending large amounts of money at a go
  • Do not send money to strangers
  • Pay late. Scammers give you money transfer deadlines in terms of date. If those dates exceed and they call you to remind you then, you might be dealing with a con.

In this context I recommend you as well my article about money laundering measures in Africa.

#11: How Much Can You Transfer Internationally?

There is no actual limit to the amount of money you can transfer.

When you want to move more than $10,000 abroad or receive the same amount from abroad, you will need to abide by the Laws to protect your money and the interests of the authority.

#12: Best Ways To Transfer A Large Amount Of Money
transfer money abroad: use correspondant banks

Use correspondent banks

It is easier to transfer money abroad using correspondent banks. Some banks are international and have locations in most countries worldwide, making the transfer of large amounts of money accessible and cheaper.

transfer money overseas

Wire transfers

It requires both the sender and receiver to provide proof before sending or receiving the money. These proofs undergo thorough scrutiny before approval. There are no fixed charges; hence can be high depending on the country.

transfer money overseas: use online money transfers

Use online transfers

Online transfers will help you maximize the amount of money you are transferring by checking different exchange rates. Online platforms will allow you to send money to several countries all over the world. Such media include Venstar-Exchange or OFX.

money transfer abroad: international currency check

International currency check

Few money transfer services only offer it. The processing time is slow and, therefore, not a good option for instant sending. It takes at least 20 days for the destination country to credit the amount deposited into the account.


Exposure to how to transfer money internationally is crucial for African origin people who live abroad and especially those that are breadwinners for their families.

Providing for the needs of their loved ones is the main reason why they are struggling to work in the first place.

Knowing that their money will be safe is just equal to knowing that their family members are fully taken care of.

One hence requires having enough knowledge on the best way to receive money from abroad that their recipients can use and the best way to transfer money abroad to their people at home.


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He is an amazing artiste – fan declares as Jimbolee goes global with hit song ‘Change’

The premier video for Jimbolee’s international single titled “Change” was released on January 9, 2019.

The debut song from his long-awaited EP was well-received by his fan base, which made several mainstream and internet radio playlists in the Caribbean, Europe, Asia, Africa and North America. 

This youthful energy boosted his street team’s moral and placed Jimbolee’s uncontested efforts to an unparalleled level as a millennial breed of artist that cannot be deterred.  

READ ALSO: Meet Ayeesha Tsotsoo Antiaye, founder of Forever Diva Beauty Spa

Change EP was later released and distributed by Hapilos 21 which is consists of the tracks; Make a Change, Change, Protect Your Life and Worship U Lord.  

We are receiving very positive feedback from our listenership and the dj fraternity.

The hit single “Change” was reportedly the number one audio and video on in Ghana for over 200 weeks.

IrieFM radio station granted Jimbolee a display of his talent on November 25, 2016, assisted in the development of his confidence relative to his music.

Simultaneously, Jimbolee released his much awaited single “Change,” on Big Star Entertainment.

READ ALSO: Funding your business; options available

Additionally, Jimbolee was interviewed on Hype TV on March 7 and Hitz fm Jenny Jenny on March 8th 2019…

“He is an amazing artiste with potent metaphors that creates a strong interpersonal which is evident during his performances,” a fan in Europe exclaimed.

Jimbolee orchestrated a show at his new headquarters in Ocho Rios Jamaica, known as “Country We Seh!” it rocked the local scene and showed signs of longevity.

There is an album called “Love Exposure” that will become available on Hapilos 21 and other affiliate retail distribution music site later on in the year which will set the tone for 2020.

Jimbolee has teamed up with artistes such as Jimmy Riley, Kreative Kendrene, Little Hero and many more.

READ ALSO: You know you are an entrepreneur when…


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BilthMoment: Business Model, With Peter Tonka

Peter Tonka is a young gentleman who holds a degree in Business Administration Marketing from the University of Education Winneba Business School.

He is a marketer by profession and a singer by calling.

Tonka is a self-taught graphic designer, MC, Events Consultant and a ghost(anonymous) counselor.

Peter Tonka

READ ALSO: Media Literacy, with Emmanuel Appiah Gyasi

This is why he is the CEO of three fast-rising companies: Goglo, Hilltop Publication and Petals Gas.
He has achieved a lot of amazing successes, which is kind of mind-boggling because of his young age at every accomplishment.

As a teacher in one of the renowned basic private schools (Happy Child Learning, Centre) in the Northern Region, he rose to become a headmaster in 5 months only with an SHS certificate.

He has held and still holds several leadership positions in some associations.
He is not married and has no child.

READ ALSO: Conducting market research, with Enoch Kabange

He has been serving as the deputy procurement officer at Baptist Medical Centre, Nalerigu even before he completed his university education.
This gentleman is a good listener and always wants to try new things out.

He loves YouTube, LinkedIn, Tedx and Adobe Creative Cloud; he is a lovely person.
Mr. Tonka set the ball rolling by first acknowledging Bilth Studio for the opportunity and wondered how he was going to squeeze a topic that took him years of experience into an hours presentation and asked for God’s help.
He also admonished the members when he said, “I want to believe that due to the numerous presentations deliver, a good number of us in this group are now business owners or probably starting a business. If you haven’t done any of these yet, then I plead that you join a startup.”

READ ALSO: Writing a Business Plan, with Frank B. Yeboah
He continued by saying that understanding the problem you are solving for your customers is undoubtedly the biggest challenge we’ll face when starting a business. Customers need to want what we are selling and our products need to solve a real problem.

But ensuring that our products fit the market is only one part of the coin, the other side is figuring out how you’re going to make money and this is where the business model comes in. 
What is a business model?
“At its core, your business model is a description of how your business makes money.

It’s an explanation of how you deliver value to your customers at an appropriate cost.

Simply put; the business model refers to a company’s plan for making a profit.

It identifies the products or services the business plans to sell, its identified target market, and any anticipated expenses.”
According to Mr. Tonka, business models are important for both new and established businesses.

It helps new businesses to attract investment, recruit talent and motivate management and staff.

READ ALSO: Finding a co-founder, with Joseph Yaw Mawunyo

Established businesses should regularly update their business models or they’ll fail to anticipate trends and challenges ahead.

The business model also helps investors to evaluate companies that interest them.
“A business model is a high-level plan for profitably operating a business in a specific marketplace” he added. 
According to Joan Magretta in “Why Business Models Matter,” the term ‘Business Model’ came into wide use with the advent of the personal computer and the spreadsheet.

These tools let entrepreneurs experiment, test, and, well, model different ways that they could structure their costs and revenue streams.

Spreadsheets let entrepreneurs make quick, hypothetical changes to their business model and immediately see how the change might impact their business now and in the future.
In their simplest forms, business models can be broken into three parts:
1. Everything it takes to make something: design, raw materials, manufacturing, labor, and so on.
2. Everything it takes to sell that thing: marketing, distribution, delivering a service, and processing the sale.
3. How and what the customer pays: pricing strategy, payment methods, payment timing, and so on.

“As you can see, a business model is simply an exploration of what costs and expenses you have and how much you can charge for your product or service.

A successful business model just needs to collect more money from customers than it costs to make the product.

What most of us are so much interested in. This is your profit—simple as that” he continued. 

READ ALSO: Profit or Wages, with Phillip Mensah
New business models can refine and improve any of these three components. Maybe you can lower costs during design and manufacturing.

Or, perhaps you can find more effective methods If marketing and sales. Or, maybe you can figure out an innovative way for customers to pay.
“Keep in mind, though, that you don’t have to come up with a new business model to have an effective strategy.

Instead, you could take an existing business model and offer it to different customers. For example, restaurants mostly operate on a standard business model but focus their strategy by targeting different kinds of customers” he added. 
*The different kinds of business models*
You don’t have to invent an entirely new business model to start a business. In fact, the vast majority of businesses use existing business models and refine them to find a competitive edge.

READ ALSO: Business Idea generation, with Nii Ayitey Hammond

Here’s a list of few business models I think you can use to start your own business. Or maybe grow an already existing business. 
1. Advertising:

The advertising business model has been around a long time and has become more sophisticated as the world has transitioned from print to online.

The fundamentals of the model revolve around creating content that people want to read or watch and then displaying advertising to your readers or viewers.

In an advertising business model, you have to satisfy two customer groups: your readers or viewers, and your advertisers.

Your readers may or may not be paying you, but your advertisers certainly are. This is why I can’t afford to miss a post from Bilth Studio, they get me what I want to see; especially contents about movies.

They’re the reason I watched Money Heist.

An advertising business model is sometimes combined with a crowdsourcing model where you get your content for free from users instead of paying content creators to develop content.
The talk of CBS, The New York Times, YouTube are good examples.

READ ALSO: You know you are an entrepreneur when…
2. Affiliate:

The affiliate business model is related to the advertising business model but has some specific differences.

Most frequently found online, the affiliate model uses links embedded in content instead of visual advertisements that are easily identifiable.

For example, if you run a book review website, or an inspirational website like WordInspired by Enock Kabange you could embed affiliate links to Amazon within your reviews that allow people to buy the book you are reviewing.

Amazon will pay you a small commission for every sale that you refer to them.
3. Market place:

Market places allow sellers to list items for sale and provide customers with easy tools for connecting to sellers.
The marketplace business model can generate revenue from a variety of sources including fees to the buyer or the seller for a successful transaction, additional services for helping advertise seller’s products, and insurance so buyers have peace of mind. 

The marketplace model has been used for both products and services. Examples: eBay, Tonaton and OLX.

READ ALSO: Will the customer keep you in mind?
4. Franchise:

Franchising is common in the restaurant industry, but you’ll also find it in all sorts of service industries from cleaning businesses to staffing agencies.

In a franchise business model, you are selling the recipe for starting and running a successful business to someone else.

You’re often also selling access to a national brand and support services that help the new franchise owner get up and running.

In effect, you’re selling access to a successful business model that you’ve developed.Examples: KFC, McDonald’s.
“Successful businesses have business models that allow them to fulfill client needs at a competitive price and a sustainable cost.

Over time, many businesses revise their business models from time to time to reflect changing business environments and market demands” he added. 
“When evaluating a company as a possible investment, the investor should find out exactly how it makes its money.

READ ALSO: Your business idea

This means looking through the company’s business model. Admittedly, the business model may not tell you everything about a company’s prospects.

But the investor who understands the business model can make better sense of the financial data” he continued. 
“A common mistake many companies make when they create their business models is to underestimate the costs of funding the business until it becomes profitable.

Counting costs to the introduction of a product is not enough. A company has to keep the business running until it’s revenues exceed its expenses” he explained.
 Criticism of Business Models
Joan Magretta, a former editor of the Harvard Business Review, suggests there are two critical factors in sizing up business models.

When business models don’t work, she states, it’s because the story doesn’t make sense and or the numbers just don’t add up to profits.It’s like carrying a dead goat for sale. 
Consider a comparison of two competing business plans where two companies rent and sell movies.

READ ALSO: Africa: Yesterday, today and tomorrow

Bilth Studio in my mind though, I think I am seeing far. 
Both businesses made Ghs 5 million in revenues after spending Ghs 4 million on their inventories of movies.

This means that each company makes a gross profit calculated as Ghs 5 million minus Ghs 4 million, or Ghs 1 million.

They also have the same gross profit margin, calculated as 20% of gross profit divided by revenues.
But things change with the arrival of the internet and subsequently COVID-19. Company B decides to stream movies online instead of renting or selling physical copies.

This change disrupts the business model in a positive way.

The licensing fees don’t change, but the cost of holding inventory goes down considerably.

READ ALSO: The journey of an entrepreneur

In fact, the change reduces storage and distribution costs by Ghs 2 million. The new gross profit for the company is Ghs 5 million minus Ghs 2 million, or Ghs 3 million. The new gross profit margin is 60%.

Meanwhile, Company A fails to update its business plan and is stuck with a lower gross profit margin.

As a result, its sales begin to slide downwards. Company B isn’t even making more in sales, but it has revolutionized its business model, and that has greatly reduced its costs.
On this note, he concluded his presentation and answered members’ questions. 
Join us every Saturday and Sunday, 7pm for our live sessions. WhatsApp us on +233595863409.


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BilthMoment: Media Literacy, With Emmanuel Appiah Gyasi

Emmanuel Appiah Gyasi has accumulated four years of experience in teaching and about six years of experience in community work and volunteerism.

Emmanuel is currently an administrative assistant at the Department of Applied Linguistics, University of Education, Winneba, where he assists in the day-to-day office administration.

He is also a language and communication strategist, language teacher,  presenter, event production manager, actor, voice-over artist, a volunteer news reporter at Radio WindyBay and a budding linguist.

Emmanuel Appiah Gyasi

READ ALSO: How to conduct market research, with Enock Kabange
Emmanuel is a graduate of the University of Education, Winneba with a Bachelor of Arts degree in English Language Education and Applied linguistics focusing on English Language teaching and application of general language concepts.

Emmanuel Appiah Gyasi is very passionate about youth skill development, education and mentorship, gender equity and reduced inequalities, hence driven by the desire to achieve higher knowledge and advanced skills in interpersonal relations.

Emmanuel plans to impart further his acquired skills and knowledge in his immediate community, country, Africa and the world at large.
Mr. Appiah started his presentation by stating the form of his presentation and the three parts it will take; introduction, main presentation and conclusion.
“So Jerry John Rawlings is the best president in the world and of course Banku and okro stew is the best meal in the world,” he said, and set the room on fire. 

READ ALSO: Writing a Business Plan, with Frank Yeboah
He continued by saying that in an ever-growing world where information flies in from left right and center, it’s important for one to know how to handle information and handle it better. 
The term ‘media’ as used in this context involves news, information, articles and all other things we read, listen to or watch, as well as the things we read on social media.

“I will be taking us through some three key things one can do to a piece of information once you receive it from wherever or whoever” he added. 
We all get them; messages containing the latest news, opinions and gossip. Either from friends, family, or co-workers.

From official and unofficial sources. Often times, depending on the information and who or where it’s it’s coming from, the urge to pass it on can be hard to resist.

But should you?

In this series, we’re going to talk about why, when it comes to information sharing, we should all stop, reflect and verify”  he continued.

READ ALSO: Finding a co-founder, with Joseph Yaw Mawunyo
The first thing to do when you receive a message is to STOP and ask why the message was shared, who it is coming from, what the content is and what it is meant for, all in the context of what is happening around you.

So first you have to stop when you receive the message. STOP and question the content, examine the timing of the content and what it seeks to benefit” he added. 
The next step is to REFLECT on the content or message you have received. 
To reflect means looking beyond where the message was sent from and look beyond the headline, font and designs that the story comes with.

“So in reflecting, what we do is take our time to actually read what we have received. Read to identify either what you’ve received is a fact or just an opinion before sharing” he added. 
He continued to say that our ability to distinguish between a fact and an option helps us to determine whether the content we have received is good content or not.

READ ALSO: Profit or Wages? with Philip Mensah

“To reflect means to read the entire content and look out for facts, opinions, viewpoints, voices, etc” he added. 
The third key thing to do is to verify. Having stopped and reflected on the shared information, you must now verify what has been shared with you.

“To verify means to authenticate, have a second look and make sure what you are reading is credible” he continued.
Verification can be done by looking at the creator of the content, the date and the institution or organisation the content relates to.

‘”Again, in verifying, you can visit the popular news portals or outlets to see if they are reporting the same thing” he added. 
So verification is important as it climaxes the entire activity. As information consumers, it’s important to take a critical look at the things we share especially because we cannot do without information.

If nothing at all we get informed on what’s happening around us. Information sharing has become an integral part of our lives and our knowledge of media literacy is something that will enable us to survive in this new world.

READ ALSO: Generating business ideas, with Nii Ayitey Hammond


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